There’s an interesting interview over at CreativePenn.com with Marian Schembari, on making effective use of our time on social media. There are loads of good tips there, including:
What if twitter/facebook disappear? Is it worth the time spent on these platforms if they then disappear? Yes, it takes time but these platforms take years to get going and will take years to disappear. BUT it’s important not to rely on the platforms entirely, so don’t just have a facebook page and nothing else. Drive people back to your own site and your own list.
Take a look and see what resonates with you. At a minimum, you’ll banish your twitter guilt.