Amazon.com didn’t get to be the #1 bookseller in the world by sitting back and waiting for success.
They honed the model of online book selling, and did it by matching consumers to books of interest, and engaging readers, … well, you know the psychology of Amazon as well as I do.
So today’s question is: Are you capitalizing on capitalism?
You can if you use Amazon’s features to promote your books, whether new or old. It’s up to you to keep feeding the pipeline.
1. Write reviews of other books, and include a link to your own book. Search for my review of “One Year to a Writing Life” and you’ll see what I mean.
2. Every author on Amazon can have a blog, through AmazonConnect. Right now, it appears on your book’s page. (See my “Release Your Writing” page for a sample.)
3. And now there’s news of Amazon’s new AuthorCentral service, where they create Author Pages for you, coming next week:
“…free service provided by Amazon to allow authors to reach more readers, promote books, and help build a better Amazon bookstore. … We are creating Author Pages for all AmazonConnect authors, and yours may already be live. If so, this means you will be able to blog from Author Central immediately and see your posts after you sign up. “